The AdvanFitting RFID-based smart fitting room system by ISE newcomer Keonn aims to act like a personal stylist inside the fitting room. A touchscreen embedded in the mirror improves the customer shopping experience in the hope of increasing retailer sales.
AdvanFitting automatically detects the garments taken by customers into the fitting room and shows images or videos of the garments on the mirror-screen. While seeing their own reflection on the mirror, customers can access matching products, recommendations, product descriptions and available sizes and colours. Customers can ask for another size or colour without leaving the fitting room.
AdvanFitting aims to increase the conversion rates in the fitting room and also provides key data for business intelligence purposes.
Also on show is the AdvanLook RFID recommendation system for retail stores, which detects tagged items and displays videos, pictures and information relating to these items.
AdvanLook also provides recommendations and allows shoppers to share product information on social media (Facebook, Google+, twitter).
The content and user interface of AdvanLook can be updated remotely using the AdvanCloud cloud-based software, which stores events for business intelligence analysis.