With ISE 2020 set to open its doors later this morning, visitors will have the opportunity to interact with a wealth of creative new solutions and integrated experiences designed to complement today’s fast-changing, technology-oriented lifestyles.
Visitors will be able to see first-hand the profound and enabling effect that AV technologies are having in a variety of verticals: how collaboration technology is galvanising the world of work; how digital signage solutions are broadening the reach and engagement in retail and advertising; and how innovative immersive AV solutions are revolutionising the user experience in the visitor attractions space.
The need for all industry stakeholders to make innovation the driving force of their organisations was examined in the opening address by Duncan Wardle yesterday. Drawing on his quarter-of-a-century experience of working at Disney, where he became head of innovation and creativity, Wardle explored how innovation can become part of the day-to-day working culture in AV businesses.
That innovation is in bountiful supply at ISE 2020 this week, where more than 1,300 exhibitors across 15 halls are showcasing the game-changing solutions and integration expertise that have made this show the world’s most successful exhibition for AV and systems integration.
As plans continue for ISE’s move to Barcelona in 2021, Integrated Systems Europe is also set to announce a multi-year strategic relationship with global media brand TNW (The Next Web), aimed at bringing the best of technology and innovation to ISE 2021, taking place at Gran Fira de Barcelona, on 2-5 February.
The partnership will see TNW programme three new content tracks focused on technology and its impact on society, which will run in parallel to the Professional Development Programme produced by ISE, AVIXA, CEDIA, media partners and associations.
Integrated Systems Events managing director Mike Blackman commented: “From the very first event in 2004, ISE has been all about empowering end users and every part of the AV channel with the tools, technologies and knowledge needed to deliver the AV experiences of today – and tomorrow. Although the scale and reach of the show have grown dramatically over the years, we have always emphasised innovation as the focus of our exhibition and conference activities, and we are delighted to be working with TNW and to bring their unique perspectives to the ISE community.”