First time exhibitors enjoy ISE experience

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While some AV companies prefer simply to visit, others see it as such a vital way of meeting customers that they become exhibitors. The ISE Daily’s team of writers chatted to some who are taking a stand for the first time:

“It’s very important for us to be at ISE to meet new and existing resellers. We’ve got some new products so it’s very important for us to show how they are mounted. The feedback has been amazing and really positive. In a small period of time you can see lots of products and have contact with people. This is the best show for us.”

Berthil Kranenborg, sales & product manager, ErgoXS

“ISE has been a great opportunity for us to come and show our skills to the visitors at ISE. As a last-minute attendee, we had no idea where we might be placed. We were thinking maybe the audio section, but being in the ‘Discovery Zone’ at the entrance to Hall 8 has been brilliant.

We’ve been able to interact with other environments and industries, so although we have only a small stand here today, who knows how big our stand will be next year!”

Philipp Schmitz, management assistant, AudioArt

“So far we’ve been very pleased as we’ve had a lot of people walking up and asking questions. For us it’s quite important, particularly as ISE is a new market for us. Our background is in paid TV and broadcast systems so we’re just trying to move into professional AV and digital signage.”

Andy Sturges, director, mathEmbedded

“As a customer traffic tracking company, we’ve been delighted with the footfall our stand has drawn. In fact, by Wednesday afternoon we’d already tracked 33,938 people passing by our stand! We really didn’t expect this response so we’ll definitely be exhibiting at ISE again next year.”

Julio Izique, LATAM business development, AdMobilize

“We have been visiting ISE for the past 15 years, walking around and meeting exhibitors. ISE is a great place to make contact and find material for features. We have been very busy. ISE is an amazing place.”

Zoé Collignon, business development manager, Génération Numérique


“ISE is well known around the world and many companies want to be here. I have been involved in the digital signage industry for more than 15 years and did a lot of installations in Taiwan. I hope I can bring some of my experience and my success stories to new markets and find new friends. Being at ISE has helped me gain knowledge from other companies.”

Charley Tsai, president & CEO, Act Power

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