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Extended reality innovation on the global stage

disguise has launched new extended reality (XR) stages in its London, LA, and Hong Kong locations to provide a dedicated showcase environment for its work in XR development

Extended reality solutions specialist disguise has been discussing the launch of its recent extended reality (XR) stages in London, Los Angeles, and Hong Kong that will showcase its XR innovations and workflows.

The stages will provide dedicated spaces to enable the disguise team to continue to explore the fruits of its R&D activity around XR solutions and experiment with new ideas. “Our stages will provide a space for XR innovation and support, opening up access to our user community to see and learn the xR workflow, try out content ideas and run customer demos,” said Fernando Kufer, CEO of disguise. “With our newly-launched 17.4 software release supporting completely uncompressed engine-agnostic rendering, we are solidifying our position in the market as a trusted partner for next-generation virtual production.”

LED display specialist ROE Visual has been working with the company on its London and LA stages, providing the large format LED display panels that are key to the immersive experiences for those on-stage. “It’s a pleasure to have partnered with disguise on this fantastic project,” said David Morris, business development manager, UK & Ireland, at ROE Visual.

“We are pleased to be at the forefront of the ever-popular technique of virtual production and it’s great to have a fully functioning stage in the UK. I’m sure disguise and their team of experts will make a huge success of this growing technology.”

The London stage, which opened in August, features technology including a ROE Visual Diamond 2.6mm curved LED wall and Black Marble 4.8mm matte finish floor; Brompton Tessera SX40 LED processor and XD unit; Mo-Sys StarTracker, stYpe RedSpy and Ncam Mk2 for agnostic camera tracking systems; a Blackmagic URSA camera; and a Barco E2 image processing system. 

Creative studio dandelion + burdock was the first company to use the space. “We felt very privileged to have been the first to come and play at the disguise London xR stage,” explained Nils Porrmann, technical director at dandelion + burdock. “We were very cordially received, with the appropriate safety measures in place, and our support team was amazing. We used the set-up to involve and condition our creative team to an ever more complex live production environment. We believe an all-team approach leads to better expectations management and smoother deliveries.”

The Los Angeles stage opened last year and has already hosted demos and events, including a programme for SIGGRAPH 2019. The Hong Kong stage is set to open before the end of the calendar year.