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Melbourne Airport deploys statement 85m LED display

Melbourne Airport in Australia has unveiled an 85m LED display from SiliconCore, after completing an expansion to its Terminal 2 International Baggage Reclaim Hall.

Australia’s Melbourne Airport has unveiled an 85m LED display from SiliconCore, after completing an expansion to its Terminal 2 International Baggage Reclaim Hall.

Deployed by EngieAV via John Holland Group for MelAir, the ‘Carousel’ project consists of over 85m of 2.5mm pixel pitch SiliconCore LED panels, which run continuously around the airport’s Terminal 2 baggage carousel. EngieAV also worked closely with Architects, Grimshaw, to ensure the delivery of a baggage reclaim that focused on creating a memorable arrival experience for long-haul passengers while addressing the primary objective of accommodating the immediate demand of Terminal 2.

“The new carousel is a necessary piece of infrastructure, which will enable the airport to process more international travellers, especially during the peak morning and evening periods,” said Simon Gandy, Melbourne Airport chief of aviation. “The reality is we are growing at a rapid rate, handling on average 96,000 travellers each day and we need to upgrade our assets across all areas of the airport in order to meet the demands of our passengers.”

The LED ribbon is a platform for immersive art installations – an opportunity to offer passengers a positive and engaging experience, as well as provide a sense of depth to the space.

The SiliconCore 2.5mm display offers a complete canvas of 33,600 x 405 pixels at 1,700 nits brightness, and 160° vertical and horizontal viewing angles.

Each length section consists of eight cabinets providing an exact pixel length of 1,920, resulting in the complete display configuration made up of 18 sections of 1,920 pixels. Each section was within the half height of HD1080 allowing two section strips per 1,920x1080p of content.

Content is controlled via a 7thSense Design media player, and all graphics scaling and processing is managed natively via SiliconCore. Audio is reinforced by Bose FreeSpace professional speakers. Materials and finishes to the walls and ceiling have been selected to provide a robust and contemporary design, while the black and white colour palette gives prominence to the LED ribbon.

Glenn Bailey, VP APAC, Siliconcore, commented: “It was very pleasing to be involved in such a professional project process from design, construction and installation through to a smooth go-live. With the project based on providing an engaging digital art platform, it was the perfect installation for utilising our latest Z.A.C.H technology with HDR for improved grey scale and vivid imagery throughout the display. The higher processing clock speeds of the Z.A.C.H driver technology also permit much improved video performance for the digital art.”