Almost two years on from AVM's acquisition of Impact Marcom which saw the company become AVM Impact, the systems integrator has announced it is rebranding to AVMI as of October.
The rebrand will carry with it a new logo and the strapline: ‘sharing your vision’.
The change to AVMI is intended to reflect the natural evolution of the December 2012 merger between Impact Marcom and AVM, offering more international appeal.
“I am a firm believer that either you change or you stagnate, commented Edward Cook, CEO, AVMI. “We have grown from being a UK AV integrator into a large international player and our brand needs to reflect this. The new AVMI brand is intended to be simple and professional and it reinforces our desire to be the trusted adviser for audio visual, video conferencing and digital media technologies and services.”