Innovative UK sub-bass systems specialist REL Acoustics has recently run a successful series of dealer training seminars in Reading and Leicester to highlight the importance of demonstration and installation of its products.
“A properly installed sub-bass system can make a vast improvement to any hi-fi audio system, and therefore makes an ideal trade-up sale,” says REL dealer development director Terry Medalen, who chaired the REL training sessions. “With a simple in-store demonstration retailers can show customers a true full-range audio experience that few audiophiles will be able to resist.”
