In 1904, Antoni Gaudí designed the façade of Casa Batlló, one of Barcelona’s iconic landmarks. Many years later, the building stands tall as a canvas for contemporary artists like Refik Anadol, who brought the building to life with digital art. Using tools like AI and AR, the blend of traditional and tech-forward experiences is surely to leave you in awe.
Today at 11:30 at the AVIXA Xchange Live booth (3Q400), the Casa Batlló team will discuss how they went about amplifying the magic of the legacy that Antoni Gaudí left and the challenges of integrating technologies in a World Heritage Site.
The speakers:
Amilcar Vargas, World Heritage Manager, Casa Batlló
Maria Bernat, Digital Strategist Manager, Casa Batlló
Rodrigo Casassus Coke, Senior Director of Development, Latin America & Caribbean, AVIXA
Take a look at how technology transforms Casa Batlló:
https://www.youtube.com/watch?v=sw1Lx81P67A&t=2s
AVIXA Xchange Live is the home for inspiring discussions and AV community meetups at booth 3Q400 at ISE 2023. View the full Xchange Live schedule.
