Electrosonic has promoted Sarah Joyce to vice president for Europe, Middle East and Africa (EMEA). Joyce, who has 16 years experience in the AV industry together with five years at Electrosonic in sales, account management an HR, was previously general manager human resources, EMEA. She has also been appointed to the company’s global Executive Board.
Her promotion follows Ilari Anttila’s decision to leave the company to return to his home country of Finland.
Besides heading up the EMEA leadership team, Joyce’s core role will be to develop and execute the Electrosonic strategy across the EMEA region, oversee its operations and develop the long term growth strategy for both the service and managed services businesses.
“Sarah brings with her a proven track record of managing AV services. During her time at Electrosonic, she has been fundamental in developing new company initiatives and strategies to ensure Electrosonic remains at the forefront of its business”, said Jim Bowie, president of the Electrosonic Group. “She possesses the skills, knowledge and drive to grow our core businesses and deliver a high value service to our clients. The entire executive board backed this decision and concluded Sarah is the right person to successfully lead Electrosonic Ltd into the future.”
“I am delighted to take on the position of vice president EMEA.” said Joyce. “My AV career to-date has provided me with the insight and vision to lead our company. I am looking forward to working with the executive board, the EMEA leadership team and my Electrosonic colleagues, to ensure our range of services to clients remain at the competitive edge of our industry, and we continue to partner with them in their further development and international expansion.”