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Audio-Technica expands Apart Audio distribution

Apart brand manager Logan Helps (left) with Anders Olson, Apart international advisor

Audio-Technica has extended its distribution partnership with Belgian installation audio manufacturer Apart Audio into Northern Ireland and the Republic of Ireland.

The expansion will take effect from April. Audio-Technica has acted as Apart distributor in the UK since 2015 and also represents the brand in France and Spain, supplying from Audio-Technica’s EU warehousing facilities in Montfort, Netherlands as well as Leeds, UK.

Logan Helps, Audio-Technica’s Apart brand manager, said: “We’ve seen great success with Apart in some exciting projects throughout Great Britain in the last three years and I’m pleased to be able to work alongside our partners, both existing and new, to replicate that success throughout Ireland in the coming months.”

Robert Morgan-Males, CEO, Audio-Technica Europe, added: “We’re delighted to be building on our established relationship with Apart Audio and taking on distribution in both Northern Ireland and the Republic of Ireland. We look forward to increasing the brand’s profile in the territory, working in concert with local partners in what we view as a market with great potential.”

To allow Irish pro-audio resellers, consultants, designers and integrators the chance to ‘meet the brand’ and get hands-on with the latest product, the recently-announced Apart Innovation Tour will come to Northern Ireland and the Republic of Ireland on 12th and 13th June respectively.

The seminars will showcase new Apart Audio products including the Mask and Kubo series speakers and PREZONE preamplifier/mixers. Also covered in the sessions will be a look at using EASE (Enhanced Acoustic Simulator for Engineers) software in designing and creating fixed installation audio solutions for clients.

Each of the free-to-attend Apart Innovation Tour sessions run between 10am and 3pm and include drinks and refreshments. Registration for the UK tour dates is available at audio-technica-ltd.eventbrite.co.uk.