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The Multi-Room Company secures Key Digital distribution role

David Davies 17 November 2011
The Multi-Room Company secures Key Digital distribution role

Digital video technology specialist Key Digital Systems has selected The Multi-Room Company as its newest residential UK distributor for its HDMI switchers, HDMI distribution amplifiers, HDMI cables and other digital/analogue video products.

Established in 2000, The Multi-Room Company (MRC) is a leading provider of premium home entertainment and distributed AV equipment in the UK and Northern Ireland.

Doug Gale, MD of MRC, observed that “the agreement between Key Digital and MRC is a key strategic brand partnership that now enables us to provide installers and AV resellers with everything they require to design and install complete AV solutions. HD video switching can be a contentious issue, but with Key Digital we can assure our installers that their solutions work.”

Michael Lakhter, vice-president for sales at Key Digital, added: “The Multi-Room Company shares our philosophy about the importance of distributing products based on quality, performance, reliability and controlled distribution. In addition, The Multi-Room Company has the capability to provide in-house hands-on dealer trainings, seminars, technical support, warehousing and marketing. Key Digital is excited to be partnering with them.”

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