Reflex and Dealerward join forces to provide integrated architectural solution30 April 2010
Audiovisual integrator Reflex has teamed up with joinery company and office fit-out specialist Dealerward.
Roland Dreesden, Reflex’s MD, believes that customers have come to expect the integration of audiovisual (AV) equipment into furniture as a given in office, reception or boardroom upgrades and it’s an increasingly common request when dealing with architects and consultants. "Aesthetics as well as functionality is an important consideration for many clients. But often, the two areas are treated separately in the project planning. The benefit our partnership with Dealerward brings is that both elements are considered at the architectural stage. The early involvement of the technical side avoids any compromise of the design at a later stage."
According to Andrew Platt, MD at Dealerward : "We have, for some time, been looking for an AV integrator to partner with, but wanted one that would reflect the same values that are core to our business; a firm that would provide a professional and personal commitment to the end user. We are now excited that in Reflex we have found such shared goals."
A range of Dealerward’s furniture can be seen at Reflex’s Technology Day TD’10 to be held at Twickenham Stadium on 22 June 2010. The event is free but booking is essential. To register, please visit www.reflex.co.uk/events or contact Kristy Shepherd at Reflex on +44 (0)118 975 4690.