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Media Powerhouse adds to Audio Division

David Davies 20 January 2011
Media Powerhouse adds to Audio Division

The prominent UK AV equipment provider has announced the appointment of James Loveless to head up its audio division.

Loveless has worked in audio since the late 1990s. Previous positions include a role as project manager at Dimension Audio and head of engineering at Orbital Sound.

Michael Breen, chief executive officer at Media Powerhouse, commented: “We have invested significantly in audio equipment and James’s appointment continues our strategy of employing forward looking experts in their field, in order to deliver technically excellent events – kit without
the right, exceptional people to operate it equates to limited use. Our line-up of Department Heads is outstanding and the addition of James makes it complete. He is one of the country’s most skilled audio specialists and we have been impressed by his hands on approach to engineering, designing and operating audio systems. James’s passion for new technology coupled with his customer service ethos of ensuring that projects are always delivered on time and on budget, means he will fit in well at Media Powerhouse.”

Loveless added: “The fact that Media Powerhouse continues to invest in its people and purchase the latest equipment at a time when most other AV rental businesses have, or are making cuts is testament to the success of its customer focused philosophy. This is an exciting time to join the company and I am looking forward to working with Michael and the team to bring to fruition the company’s ambitious growth plans.”

Media Powerhouse has appointed industry experts to lead each of its specialist divisions. Simon Ireland, who leads the sets and staging division, has worked in scenic construction since 1986. Alan McDonald, the head of systems integration, has worked in the industry for over 20 years and is regarded as one of the most skilled experts in installation. Simon Cox, leading the video division, has worked with high-end technology since the mid ‘90s and his experience spans the entire range of AV, from widescreen and LED environments to HD and 3D technology.

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