ISE stands deliver maximum impact9 February 2018
Yesterday’s ISE 2018 Stand Design Awards saw a shortlist of 33 exhibitors whittled down to four winners. With almost 1,300 companies on the show floor, there was certainly a lot for the judges to look at, so stand judging was split into four categories based on size.
The awards process was managed by EXHIBITOR magazine. Editor Travis Stanton told the ISE Daily: “We visit many exhibitions around the world and ISE is one of the best when it comes to the excellence of its stands. The standard was very high for all those shortlisted.”
The panel chose the winners based on a series of criteria, including effective design realisation/fabrication; integration of technology; use of space; and overall impactful presence.
The winners were:
• Small (49sqm or less): Lithoss
• Medium (50-199sqm): Genelec
• Large (200-399sqm): Shure Europe
• XL (400sqm or more): NEC Display
Managing director of ISE Mike Blackman commented: “We see the quality of stand build growing every year – it creates a real ‘wow factor’ for the attendees.
“This competition recognises the investment our exhibitors are making.”