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InfoComm details International Buyer Programme

Paddy Baker 24 May 2010
InfoComm details International Buyer Programme

International visitors to InfoComm 2010 in Las Vegas can take advantage of a range of added-value benefits by signing up for the event’s International Buyer Programme (IBP). InfoComm is one of just 35 American trade shows to be chosen by the US Department of Commerce to receive assistance through such a scheme.

Designed to connect US-based manufacturers with new customers in international markets, the IBP receives support from over 120 US embassy and commercial service staff around the globe. To join the Programme, InfoComm attendees need only to contact the commercial service of their local US embassy or consulate and obtain the relevant code.

Terry Friesenborg (pictured), InfoComm’s VP of international development, commented: "Every year, we see growth not just in the number of international attendees coming to InfoComm, but in the number of countries they represent. InfoComm is truly a global show, with an international industry agenda.

"While it is not a requirement for international visitors to join the IBP to visit our show, being a part of the Programme is a great way for attendees to gain extra value from their time in Las Vegas – especially if they are new to the event or new to the US market. IBP visitors benefit from free education sessions and can also use our International Business Centre (IBC) as a base during the show, with meeting rooms, refreshments, and high-speed wireless internet access all provided free of charge.

"Additionally, both InfoComm and the US Department of Commerce staff are available for the duration of the show to assist with Matchmaking, so that IBP visitors can be put in touch directly with exhibitors whose products and services meet their needs. And our International Reception, which becomes more and more popular every year and which is also free to IBP visitors, is a great way to network and make valuable new contacts in a relaxed setting."

InfoComm 2010 is expected to draw around 32,000 attendees from 90 countries to the Las Vegas Convention Center, where an estimated 900 exhibitors, many of them new to the show, will be displaying their wares. Away from the show floor, the InfoComm Academy will host hundreds of tutorial sessions, including 60 new classes, with seminars and workshops ranging length from 90 minutes to full days. On the eve of the show, Marthin de Beer, senior VP of Cisco’s Emerging Technologies Business Group, will deliver an Opening Keynote, ‘Video Propels Next Generation Collaboration’, while throughout the show, Technical Tours of local Las Vegas facilities will give attendees an insider’s view of the latest installations in one of the world’s most innovative centres of AV excellence.

InfoComm 2010 takes place at the Las Vegas Convention Center, Las Vegas, NV, from 9-11 June. Conference sessions begin Saturday 5 June. The International Reception will be held on Wednesday 9 June.

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