Harman opens flagship experience centre in Los Angeles6 December 2017
Harman Professional Solutions has announced the grand opening of the Harman Experience Centre in Los Angeles. The facility joins a worldwide network of experience centres in Singapore, China and soon in London, designed to demonstrate how Harman solutions address customer needs across multiple vertical markets. This forms part of a wider consolidation programme, part of which was a major workforce transformation with 650 employees laid off in September.
The new 15,000sqft, multi-functional facility showcases Harman product solutions in a variety of entertainment and enterprise market applications. The centre demonstrates the integration of brands including JBL Professional, AKG Acoustics, AMX, BSS Audio, Crown International, dbx Professional, DigiTech, Lexicon Pro, Martin, Soundcraft and Studer.
“With the opening of our flagship Experience Centre, we are bringing the Harman Professional Solution proposition to life while giving visitors a glimpse into the investments we’re making in our brands,” said Bryan Bradley, SVP and general manager, Americas, Harman Professional Solutions. “From JBL sound and Martin lighting to AMX controllers and Samsung displays, the entire facility is a brilliant demonstration of what Harman products can do when deployed seamlessly together in enterprise and entertainment environments.”
The experience centre is comprised of several dedicated spaces: A grand entrance corridor features lighting effects and audio synced to, and anchored by, an 18ft x 10ft Samsung LED videowall.
The product showroom is filled with Harman solutions including Harman’s connected retail experience, connected huddle space, voice enabled cognitive hotel room, home recording, networked AVoIP, and more.
The 6,000sqft soundstage delivers live entertainment audio, video and lighting demonstrations for house of worship, nightclub, performing arts, and touring.
The café, boardroom and training centre are not only practical-use spaces, but also areas that demonstrate Harman solutions in restaurant, corporate and education settings.
“With the Experience Centre, we can now take conversations with our customers off tradeshow floors and into our facility to give customers and influencers a deeper and more meaningful experience all day, any day of the year,” said Erik Tarkiainen, VP of global marketing, Harman Professional Solutions. “This opening is an important milestone, and it marks a new and exciting beginning for Harman Professional Solutions. We are excited for our customers to join us as we continue to move the industry forward together.”