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Haivision celebrates fifth year with MxN

Ian McMurray 7 February 2011
Haivision celebrates fifth year with MxN

Video networking. IP video distribution and digital signage company Haivision has announced that MxN Middle East is now in its fifth year as a certified reseller of the CoolSign digital signage solution. CoolSign was recently purchased by Haivision. From its corporate headquarters in Dubai’s Dubai Media City, MxN provides technology, consultation, and content services to clients and customers throughout the Middle East, Africa, and Asia. The company has delivered client solutions based on CoolSign technology across a range of market verticals including banking, retail, corporate, and leading educational institutions.

"We have always had a great positive working relationship with CoolSign, and through this new partnership with Haivision, we look forward to continuing our provision of this industry-leading digital signage solution," said Raad Raad, managing director, MxN. "As we continue our own expansion, opening a technical and content development hub in Amman, Jordan and developing a few strategic distributors in key markets, we will be even better positioned to deliver and support CoolSign solutions across the Middle East."

Haivision’s CoolSign digital signage solution is said to be appropriate for any signage installation, from small deployments to sophisticated multiscreen landmark displays to large-scale global networks. Launched in 1998, CoolSign has been a pioneer in many aspects of digital signage technology including n-tier architecture, native multicasting support, real-time connectivity, full edge device monitoring and control, flexible media scheduling, closed data architecture and bandwidth usage controls.

MxN technical staff have the highest level of CoolSign training, and the company’s creative staff develop content in both Arabic and English. MxN also offers these services as part of a full channel-management solution designed to virtually eliminate the operational burden for the customer. MxN is currently planning construction of the region’s first digital signage and interactive media showroom.

"MxN is an extremely valuable partner in the Middle East market, and the company’s knowledge of CoolSign, its strong client base, and its commitment to providing sophisticated and effective digital media solutions will be critical to continued adoption of CoolSign across this active region," said Richard Brice, vice president, EMEA, Haivision (pictured).

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