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Armour Home introduces new audio brand

David Davies 15 December 2010
Armour Home introduces new audio brand

Informed by the creative aesthetics of legendary British designer Sir Terence Conran, Conran Audio is launching with a Speaker Dock for iPods and iPhones.

Combining an elegant design with audio technology engineered by Q Acoustics, the Speaker Dock can play wired audio from physically docked iPods and iPhones, as well as wireless audio streamed from Bluetooth Stereo (A2DP) enabled portable media players, tablet computers, smartphones and laptops. The in-built Bluetooth receiver chip is compatible with apt-X, the high-performance audio coding technology from CSR which transmits CD-quality full-bandwidth stereo over Bluetooth connections.

To enable users to view menus as they wish, the dock assembly rotates, allowing iPhones and iPod Touches to be docked in either vertical or horizontal mode. Additionally, the dock boasts six preset audio equalisation settings to optimise its performance for different musical genres.

Available in both black and white finishes, the Speaker Dock is expected to go on sale in late January, priced at £250 including VAT at 20%.

Sir Terence Conran commented: “It is a dedicated 100% pure music player that works with docked iPhones and iPods or wirelessly with Bluetooth enabled devices such as the iPad, allowing you to select songs from the comfort of an armchair or, if it’s your thing, while dancing around the room. We hope we have created a contemporary design classic.”

Glenn McClelland, Armour Home’s managing director, added: “We’ve had a very successful partnership with Studio Conran for a number of years. They design beautiful models for our Alphason furniture range and we have been so impressed by their work, Conran Audio seemed an obvious and logical progression. I must say everyone at Armour is absolutely delighted by the result. We are all very confident about the success of this product.”

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